Dare to be different with hair color that breaks creative boundaries not bonds. The breakthrough technology in b3 Brazilian Bond Builder allows you to unleash creative freedom you never thought possible while keeping hair looking and feeling strong from the inside out. From fashion colors to ombres to high lift blonde to single process, you can now achieve the color you want without the damage and no added processing time.
Keeping the integrity of the hair in tact during the coloring process is important to the overall long-term health of the hair. By adding b3 Brazilian Bond Builder into ALL color formulations, you're reattaching and building the bonds that make up the cellular membrane complex, helping to prevent the loss of cuticle and cortex cells responsible for supporting the inner structure of the hair. The result is stronger, shinier hair with prolonged color retention and vibrancy between appointments. And hair that looks amazing!
Ready for hair color that looks and feels stronger than when you walked into the salon? Use our salon locator to find a salon that uses b3 in their color formulations.
Stylists/Colorists: Do you protect your clients' color using b3 Brazilian Bond Builder and want to be added to our salon locator? Email us at firstname.lastname@example.org or call 1-844-344-4333 to speak with a customer service rep.